Viewing entries tagged
College sports marketing

Big Week

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Big Week

The past 48 hours have been a big one for me. I had an op-ed piece on the anniversary of Title IX featured in AdAge, I was quoted in an Adweek article, I was a featured executive on Titan 100 (after being honored earlier this spring in their inaugural Georgia awards program), and a CMO Spotlight podcast also dropped.

It is such an honor to be able to advocate for topics like equity in sports, career development, and decision making and to be able to draw attention to the amazing work of my colleagues at LEARFIELD. I am hoping that these pieces are useful to the readers and listeners and help inform their own plans!

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Lessons in Rebranding

I had a chance to chat with Daniel Burstein at MarketingSherpa about LEARFIELD’s rebrand. It was a chance to dig into the details and share insights for other marketers who might be considering a change to their enterprise brand or identity.

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The CMO Podcast

Logo for the CMO Podcast with Jim Stengel

It was my pleasure to send time with Jim Stengel on The CMO Podcast. We talked about about career journeys, how to make great decisions, and about college sports marketing. Check out the episode on Apple iTunes or Spotify.

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